THE INDEX

RANK #17 OF 24

Ayra Starr (× Maybelline / New Balance / Pepsi)

80 /100CULTURAL-SIGNAL SCORE
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DIMENSION AVERAGES

IDEA
4
AUTHORSHIP
4
EXECUTION
4
CONSEQUENCE
4

THE WORK

Ayra Starr, Inc.: When the African Pop Star Becomes the Global Brand

NIGERIA / GLOBAL / DIASPORA · PARTIAL

80SIGNAL

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Ayra Starr (× Maybelline / New Balance / Pepsi) — Cultural-Signal Index badge

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