Kunle Afolayan

The read

Nollywood’s theatrical top ten grossed ₦2.26bn in H1 2026 — more than double two years ago — and for the first time outgrossed Hollywood at home. It is being read as a boom. It is really a recovery: the streaming platforms paid Nigeria upfront, took the masters, the global audience and the data, then retreated — and in the vacuum, Nigerians are rebuilding a value chain they actually own.