ROOTS
— Culture & Heritage
The rituals, traditions, fashion, food, and modern movements that make us who we are. Stories that reach across oceans to remind the diaspora where they're from.

cultureJuly 23, 2026 8 min
Africa Turned the Jet Bridge Into a Runway. South Africa Stayed in the Terminal.

cultureJuly 9, 2026 4 min
From Undervalued to Blue-Chip: Who Captures the Value in the African Art Boom
cultureJuly 7, 2026 7 min
The Statuette Economy: How African Award Shows Became Brand Infrastructure

cultureJuly 7, 2026 7 min
The African Podcast Boom Is Real. The Ownership Isn't.

cultureJuly 7, 2026 6 min
Who Banks the Boom? The African Art Market's Value-Capture Problem

cultureJuly 7, 2026 8 min
The Economics of Coming Home: Inside Detty December 2025
cultureJuly 7, 2026 10 min
Africa Makes the Culture. Who Owns the Screen?

cultureJuly 1, 2026 6 min
A Londoner Made Perfect Amala. Nigerian Food Didn't Win — It Arrived.

cultureJuly 1, 2026 5 min
Davido Names His Sixth Album After His Own Crown — and Means Every Word

cultureJune 30, 2026 5 min
Oriel Onyia swept eight IGCSEs. The world came second.

cultureJune 30, 2026 5 min
Taves Samples the Untouchable — and Pulls It Off

cultureJune 29, 2026 2 min
Every Luxury House Has Now Dressed an Afrobeats Star. None Has Built an African Factory.
cultureJune 29, 2026 3 min
The Accra Accord: From UN Resolution to a Global Framework
cultureJune 29, 2026 3 min
Samuel Ogazi, 43.38: The Nigerian Who Rewrote the Rulebook of NCAA and Turned Pro at 20

cultureJune 26, 2026 4 min
Dayo Akinbode ran 42 kilometres through Nairobi. The hardest part was believing he was allowed in.

cultureJune 26, 2026 4 min
FWIFT Nigeria's Lagos Mixer Didn't Celebrate the Industry. It Rebuilt It.

cultureJune 24, 2026 2 min
Damson Idris at Prada: When Peckham Carries the Bag for Milan

cultureJune 24, 2026 3 min
Tyla's *A*Pop* Moment and the Infrastructure Behind It

cultureJune 24, 2026 3 min
"We Are Not Your Reference Point": Cape Verde, the World Cup, and Who Gets to Name African Identity

cultureJune 24, 2026 5 min
Oprah Winfrey Wore Schiaparelli at Cannes Lions and Redrew the Western Wardrobe

cultureJune 24, 2026 5 min
Michelle Obama Walked Into the Obama Center Wearing Her Mother. The Rest Is Details.

cultureJune 24, 2026 3 min
The Two-Hour Barrier and the East African Inheritance

cultureJune 24, 2026 5 min
Ini Dima-Okojie skipped the photoshoot and showed up to her birthday as a mother instead

cultureJune 15, 2026 5 min
Mr Eazi and Temi Ajibade Return to the Mic With a Pregnancy, a Grief, and Zero Performance

cultureJune 15, 2026 5 min
Rema Closed Out the World Cup Stage. Benin City Built Him for It.

cultureJune 14, 2026 5 min
JMAKxPARIS Dressed the Léopards in 52 Years of Congolese Memory

cultureJune 14, 2026 5 min
Tyla at SoFi Stadium: How a Johannesburg Artist Claimed the World Cup's Biggest Stage

cultureJune 11, 2026 5 min
Jackline Cherop Sirai Didn't Wait for Nairobi Golf to Welcome Her

cultureJune 11, 2026 4 min
Tony Elumelu Takes the Chair at Seplat Energy — and the Boardroom Is No Longer Someone Else's

cultureJune 10, 2026 5 min
Veekee James Turned 31 in Her Own Crystals and Introduced the Answer to Her Prayers

cultureJune 3, 2026 6 min
Dave Isn't Coming To Lagos. He's Closing The Loop.

cultureJune 1, 2026 6 min
Ojude Oba 2026: The Year Sunglasses Became Sacred

cultureMay 31, 2026 6 min
The Lamp in Lagos Doesn't Go Out When You Leave

cultureMay 27, 2026 5 min
Asake's 'Gratitude' Isn't Another Afrobeats Video. It's a Letter Home.

cultureMay 27, 2026 5 min
Nike Didn't Collaborate with Nigerian Culture. They Hired It.

cultureMay 26, 2026 6 min
Timini Egbuson Wore Coral Beads to a Movie Premiere. That's Not Fashion. That's Memory.

cultureMay 25, 2026 6 min
The Ghetto Kids didn't leave Kampala to make it. They made Kampala the launchpad.

cultureMay 19, 2026 3 min
Omowunmi Dada Wore Northern Nigerian Royalty to a Lagos Premiere. This Is What Confidence Looks Like.

cultureMay 19, 2026 4 min
Mesoma Onyeagba's Quilts Hang in the Finnish Consulate. This Is How Craft Becomes Canon.

cultureMay 17, 2026 4 min
AMVCA 2026: The 8-Kilogram Agbada That Rewrote Red Carpet Rules

cultureMay 13, 2026 5 min
Genevieve Nnaji Returns — Not to Nollywood, to the BBC

cultureMay 11, 2026 6 min
MODEMEN at 20: The Nigerian Magazine That Didn't Wait for Permission

cultureMay 10, 2026 5 min
Rema and Tyla Aren't Performing at the World Cup. They're Headlining It.

cultureMay 9, 2026 4 min
Adekunle Gold's Fuji Xtra Isn't a Deluxe. It's a Refusal to Move On.

cultureMay 9, 2026 6 min
Burna Boy's World Cup Anthem Isn't a Crossover. It's a Coronation.

cultureMay 7, 2026 5 min
Olaolu Olorunnimbe Cooked Ofada Stew on MasterChef Australia. The Judges Gave Him a White Apron.

cultureMay 7, 2026 5 min
The Met Gala Didn't Get an African Moment. It Got Rewritten.

cultureMay 4, 2026 4 min
MasterChef Didn't Give Nigeria a Chance. Nigeria Took Two Spots Anyway.

cultureApril 24, 2026 5 min